Processing of personal data

Personal Data Manager

    • Personal Data Manager MasterMiner s.r.o., with its address at Dyjská 845/4, Čakovice, 196 00 Praha 9 (hereinafter referred to as the “controller”), states that all personal data processed by the controller are strictly confidential. The controller handles personal data in accordance with domestic legal regulations and the regulations of the European Union in the field of personal data protection.
    • The manager collects, stores, and uses your personal data in the sense of the law no. 110/2019 on personal data processing (hereinafter referred to as the “law on personal data processing”), as well as the Regulation of the European Parliament and of the Council (EU) 2016/679 of April 27, 2016, on the protection of natural persons with regard to the processing of personal data and on the free movement of such data and the repeal of Directive 95/46/ES (hereinafter referred to as the “GDPR Regulation”). The individual purposes for which the controller processes personal data are further specified.
    • The manager collects these personal data through its website at <> (hereinafter referred to as the “website”).
    • The manager issues these principles in order to inform you about what personal data the controller processes, for what purpose, for how long, who will have access to your personal data, and what rights you have. These principles apply to all personal data collected by the controller, whether collected for the purpose of fulfilling a contractual relationship, a legal obligation, a legitimate interest, or given consent.
  • Processed Data
    • The data manager is authorized to process personal data for the following purposes, by categories of personal data, by categories of data subjects, by categories of recipients, and by retention period as follows:
Purpose of processing
Categories of personal data
Category of data subject
Beneficiary category
Retention period
1Contract Fulfilment
Data leading to the direct identification of the FO
____________________3 years
2Legitimate Interest
Data leading to the direct identification of the FO
____________________10 years
  • The individual purposes for processing personal data are as follows:
    • Fulfillment of contractual relationship: This refers to the relationship between you and the controller, established on the basis of an order, registration, a signed contract, participation in a competition, etc.;
    • Sending of business communications and product offers: This refers to the sending of business offers via email, SMS, or phone calls.;
    • Accounting and tax purposes: This refers to accounting records as required by accounting and tax legislation.;
    • Payroll and personnel management: This includes the signing of employment contracts, processing of salaries, and handling of social and health insurance as per the Labor Code, Act No. 262/2006 Coll., Act No. 582/1991 Coll. on the organization and implementation of social security, Act No. 48/1997 Coll. on public health insurance, and related laws.;
    • Statistical purposes: This involves anonymous tracking of website visits and page views, the time spent on the website, and the type of device used to access the website. We collect this data to improve our services and provide relevant content to our clients.;
    • Displaying ads: This refers to displaying ads on internet pages based on statistically determined customer preferences.;
    • Legitimate interest: This includes the effective defense in case of a dispute; the data processing period in this case is 4 years after the warranty period on the goods has expired, and it can be extended for the duration of the dispute. Prevention of fraud: This includes risk assessment before concluding a contract. Direct marketing: This includes offering relevant services to existing customers. Intra-group data sharing: This is for internal administrative purposes. Reporting criminal offenses: This includes providing personal data to the relevant authorities. Ensuring network and information security. This list is not exhaustive.;
    • Fulfilling other legal obligations includes providing information to authorities involved in criminal proceedings, providing information to other public authorities, and similar.
  • We process your personal data for the time necessary to ensure all rights and obligations arising from mutual legal transactions, at least for the duration of order processing, transaction execution, service provision, etc. Furthermore, we retain personal data for the period required by applicable legal regulations or for the duration for which you have granted consent to the manager. Otherwise, the processing period depends on the purpose for which the personal data is processed or is determined by legal provisions.
  • Personal data is processed by the manager both manually and automatically. The manager is authorized to process certain information automatically, such as creating statistical information about the visitation of its websites.
  • Personal data processed based on consent
    •  If we have obtained your consent for processing personal data, it was done for one of the following purposes:
      • Order processing from the online store
      • Interest in our products and services
    • Rights of the data subject
      • As the subject of the data, you have the following rights under the GDPR:
        • The right to access your personal data, which includes the right to obtain from the controller information about whether or not your personal data is being processed, and, if so, access to the personal data and information about the processing. The controller is required to provide this information without undue delay. (Article 15 of the GDPR);
        • The right to rectify or erase personal data, or to restrict processing, which includes the right to have your personal data rectified if it is inaccurate or incomplete, and the right to have your personal data erased if it is no longer necessary for the purpose for which it was collected, or if you withdraw your consent. (Articles 16 and 17 of the GDPR);
        • The right to obtain from the controller a confirmation as to whether or not your personal data is being processed, and, if so, access to the personal data and information about the processing. (Article 15 of the GDPR);
        • The right to object to the processing of your personal data, including the right to object to the processing of your personal data for the purpose of direct marketing. (Article 21 of the GDPR);
        • The right to data portability, which includes the right to receive your personal data in a structured, commonly used, and machine-readable format, and the right to transmit that data to another controller. (Article 20 of the GDPR);
        • The right to lodge a complaint with a supervisory authority, which includes the right to complain to the relevant supervisory authority if you believe that the controller has violated the GDPR. (Article 77 of the GDPR);
        • The right to withdraw your consent, which includes the right to withdraw your consent to the processing of your personal data at any time. (Article 7 of the GDPR)
      • Cookies
        • Cookies are short text files that an online page sends to your browser. They allow the page to remember your preferences and actions across visits, making your next visit easier and more enjoyable. Cookies are essential because without them, browsing the internet would be much more difficult. They allow for better use of our website and customize its content to your needs.
        • On our website, we use the following types of cookies:
          • Temporary (relational) cookies allow us to connect your individual activities during your visit to our pages. These cookies are activated when you open your browser and deactivated when you close it. They are temporary and disappear when you close your browser.
          • Permanent cookies help identify your computer if you return to our website. Another advantage of permanent cookies is that they allow us to customize our website to your needs.
        • In accordance with Section 89, Paragraph 3 of Act No. 127/2005 Coll., on electronic communications, in force, we inform you that our website uses cookies, including permanent cookies, and processes them.
        • Most web browsers have a built-in cookie management system. In the settings of your browser, you can likely manually delete, block, or completely disable the use of cookies. For more information, use the help of your web browser. If you do not allow the use of cookies, some features and pages may not work as they should.
        • We use cookies to personalize content and advertising, as well as to analyze website usage. We share information about how you use our website with our partners in the social media, advertising, and analytics industries. By using our website, you consent to the collection and use of your data for these purposes.:
          • Google
          • Facebook
          • Twitter
          • Google Analytics
        • We share information about your website usage with these services, but we do not share your identifying information.
      • We do not transfer personal data to third countries.
        • For more information about your rights and responsibilities regarding the protection of personal data, you can visit our website at or through e-mail at

Text Us

Address and contacts

MasterMiner s.r.o. Dyjská 845/4, Čakovice, 196 00 Praha 9

V roce 2023 dochází k čerpání dotace z Výzvy č. 0381 - Kreativní vouchery v rámci Národního plánu obnovy - iniciativa Kreativní vouchery komponenty 4.5 Rozvoj kulturního a kreativního sektoru s názvem: MasterMiner_Kreativní voucher. Projekt je realizován za finanční spoluúčasti Evropské unie prostřednictvím Národního plánu obnovy a Ministerstva kultury České republiky.

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